Brett DENNIS Stefan NONNENMANN

Amazon: Is Profitability a Possibility?

In today’s society, companies seem to all be following the same trend; growth in profitability at all cost. Higher profits, for the most part, leads to more investors and more potential financing. Amazon.com appears to be breaking that trend, however. Their strategy seems to be growth, but not in profits. We would like to look into how and why Amazon is growing at such a fast pace, while their profits are staying steady at a very low level. Is profitability a possibility for Amazon? We believe that a marginal increase in price could accomplish just that, with a minimal impact to consumers.
Keywords
JEL ClassificationM16, M21

References

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Author(s)

Brett DENNIS
Alfred University, United States

Stefan NONNENMANN
Alfred University, United States

Correspondence

Stefan Nonnenmann, Stefan Nonnenmann, Alfred University, One Saxon Drive, Alfred, NY 14802, United States

Article History

Received: April 23, 2014
Accepted: May 1, 2014
Available Online: June 9, 2014

Cite Reference

Dennis, B. and Nonnenmann, S., 2014. Amazon: Is Profitability a Possibility? Expert Journal of Business and Management, 2(1), pp. 9-13

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© 2014 The Authors. Published by Sprint Investify. ISSN 2344-6781

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