The personalization of the way of communication, but also of the products and services is a tendency that is being discussed more and more and at the level of...
Tag - service quality
This research aimed to discover the effect of service quality, corporate image, and customer satisfaction on customer loyalty. The primary data used in this...
Service quality issues, over the years, have become an important consumer trend and have gained ground in service marketing literature in general, and the...
This research aims to investigate the different strategies adopted by the airline companies in adapting to the ongoing changes while developing products and...